Denny's All NIghter

Denny’s Late Night Case Study

Denny’s is the only American restaurant that is open 24-hours. Denny’s should be owning the late night scene but this was not happening. Publicis USA was given the challenge to reach out to 18-24 year olds who want to keep the night going. View the video below to see how Publicis USA made this possible with Denny’s.

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