All posts in CASE STUDIES
Pink Ponies – Case Study
How do you promote a birthday party in an already cluttered birthday market? Here’s John St.’s case study on Pink Ponies. I literally LOL’d after watching this video which is […]
Pay With A Tweet Case Study
Have you heard about Pay With A Tweet? If not, here’s a nice case study about the social payment system created by Leif Abraham and Christian Behrendt, the creative team behind […]
The First Photoshop Film from DM9DDB
Here’s a nice case study I found from DM9DDB from Brazil. The campaign was to promote stock image provider Latinstock.com.br from Brazil and was targeted to Art Directors. The use […]
#turkcelltweet Case Study
Here’s a case study from Rabarba and Turkish mobile provider Turkcell showing us how they used Twitter to engage people. Turkcell was launching new smartphones bundled with their mobile Internet […]
Denny’s Late Night Case Study
Denny’s is the only American restaurant that is open 24-hours. Denny’s should be owning the late night scene but this was not happening. Publicis USA was given the challenge to […]
Lacta Facebook App Case Study
While thinking of a Facebook strategy for Lacta Chocolates, OgilvyOne Athens came upon a unique insight about Lacta Chocolates, courtesy of the brand’s own Facebook Page. On Lacta Chocolates‘ Facebook wall, people […]
Coca-Cola Village Case Study
Is it possible to bring the act of “Liking” on Facebook offline? With the right environment and technology Publicis E-dologic made offline Facebook Liking possible.